# Strategy development and change management

- Link: https://goek.consulting/en/strategieentwicklung-und-changemanagement-2/
- Published: 2020-03-12T05:14:52+00:00
- Author: admin

**Helmut Nawratil, Hartmut Ponßen, Pia Drauschke, Dr. med. Stefan Drauschke** 

The example of the district hospitals in Middle Franconia shows how important a 
clear strategy and transparent communication are for the economic success of a company.
In a stringent strategy process, with the active involvement of managers and employees,
concrete goals were set on the basis of a future concept and communicated openly.
In addition to the economic recovery of the district clinics, this change process
also led to higher employee satisfaction.

KU Health Management, edition 12/2014, pp. 41-43

https://goek-consulting.de/sites/default/files/veroeffentlichungen/strategieentwicklung_und_changemanagement.
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